We Make Cupcakes That Are Works of Art, Joy, and Flavor
Welcome to The JsCupcakes, where you can find all the festive flavors, clean baking fun, pop-culture sweets, and foolproof cupcake tips you need. We have the perfect recipe (and frosting swirl) for you, whether you’re baking for the holidays, trying out new trends, dealing with dietary restrictions, or just learning the basics.
Cupcakes are more than just desserts to us. They are stories told in buttercream, little celebrations of the best times in life, and happy reminders that you can be creative in the kitchen.
How did it all start? Like most sweet stories, it has frosting and feelings.
Lila Frost still remembers that Christmas Eve when she and her grandma huddled together in a warm kitchen, icing gingerbread cupcakes while it snowed outside. That moment stayed with me.
Sophie Greens was still in college when she made a sugar-free version of her family’s favorite vanilla recipe for her diabetic dad. This was when she learned how exciting it is to make healthy swaps that don’t change the taste.
Kai Pixel grew up surrounded by anime, video games, and internet culture. They learned how to bake by making the colorful foods they saw on TV.
And what about Ben Batterson? He began baking at 15 to make the ideal birthday cupcake for his mother. This love of baking eventually led him to own a bakery and later teach others how to do it themselves.
Meet the People Who Make Cupcakes
Lila Marigold Frost: The Dreamer of the Seasons
Asheville, North Carolina, is located.
Holiday and festive cupcakes
If the frosting shines and the air smells like a party, Lila is probably the reason. She lived in a warm, creative home where each season felt like a little party. That energy can now be seen in her baked goods, like candy cane cocoa swirls, spooky chocolate monsters, pastel Easter nests, and star-spangled summer stacks. Her love of flowers that you can eat? She always gets into her cupcakes and makes them look like little works of art.
“Every season deserves a sprinkle” is the mantra.
Check out Lila’s holiday recipes.
Sophie Eliana Greensfield, the Mindful Baker
Portland, Oregon, is where it is.
Healthy and Dietary Cupcakes
Sophie loves cupcakes that are good for the body and the soul. She grew up in a multicultural home where food came with a long list of dietary rules. As a holistic nutritionist and food scientist, she made the kitchen her lab. Now? She’s combining science and comfort to create clean, delicious baked goods. Her cupcakes are keto, vegan, gluten-free, and dairy-free, demonstrating that you can have balance and still enjoy every bite.
“Balance is baked in” is the mantra.
Browse through Sophie’s guilt-free recipes.
Kaiden “Kai” Pixelman, the Trend Chaser
Toronto, Canada, is where it is.
Pop Culture and Novelty Cupcakes are in this category.
Kai watched Sailor Moon marathons and built things in Minecraft while eating cupcakes frequently. They are a non-binary digital artist and viral creator who makes edible art out of everything from TikTok trends to Pokémon maps. They also use 3D printing to create custom toppers that no one else can do.
*Mantra:* “I’ll frost it if it goes viral.”
Benjamin James Batterson is the baking coach.
Location: Kansas City, MO
How-To and Techniques Tutorials
When you want your buttercream to stay put and your cupcakes to rise just right, Ben is the man to call. He used to own a bakery and went to culinary school. Now, he’s all about teaching, and every tip he gives is based on science and a calm tone. Ben makes baking easy, stress-free, and surprisingly fun, from simple vanilla recipes to show-stopping swirls.
*Mantra:* “It’s a science with sugar.”
Ben’s Tutorials Will Help You Learn
Why We Make Baked Goods
We bake because cupcakes are for everyone, regardless of their diet, the season, their fandom, or their baking skills. This is where creative ideas converge with real-world baking. Frosting becomes an art form, and no trend or dietary need is left unaddressed.
This is what we want to share with you:
- Cupcakes for every holiday
- Good vegan, gluten-free, dairy-free, and keto choices
- Fun treats based on pop culture
- Tutorials that are easy to follow for people of all skill levels
Let’s make something pretty.
Join our community of cupcake lovers and start baking with confidence, creativity, and just the right amount of sprinkles. Start cooking today.
It’s easy to make your next favorite cupcake.
With frosting and care,
Lila, Sophie, Kai, and Ben